Proven Tips, Tools, and Tactics for Reaping Profits from Where Minority Businesses Are Standing It is important to remember that in business, just as in life, we are not in this world alone. There are multitudes of people of various cultures and origins willing and ready to do business with us. But how often do we overlook this golden stream to the well. Just because people from diverse backgrounds and disabilities usually and incorrectly referred to as minorities don t necessarily speak and shop the way we do, let s not forget that they are just as willing to shop in our place of business or sell to us, for that matter. It might even be possible to partner with them and create a profitable win-win situation for both parties. It is also important to remember that minorities don t necessarily see and do business our way . Whatever that means. Nevertheless, such individuals...

So you ve put all this work into your business: you ve got a name, you ve made some marketing materials, even written some things for your customers. If you don t want your competitors to be able to take what you ve done and exploit it, though, you re going to need to take some steps to protect yourself. Your name is one of the most important assets your business has -- it s how your customers identify you. Knowing your name is the first step to trusting you and recommending you to others. But what can you do if you re afraid that someone else might start using your name, or simply start another company with a similar enough name to confuse people. The answer is that you can register a trademark. A trademark is a word or logo that distinguishes one thing from another, and you have the right to register any names or logos your business uses, in order to stop other people...

We have plenty of business, but what we really need is cash to run our business. Have you ever heard a frustrated business owner utter this remark. Or thought it yourself. What would you say if I told you I could help you or that other frustrated business owner get that cash to keep that cash flowing in your business -- keep your business up and going and running smoothly so that you can do what you do best -- run your business. got your attention. Well, let me introduce you to a fast-growing source of cash for growth-oriented and cash-hungry small businesses -- factoring of accounts receivable. So, what exactly IS factoring of accounts receivable. you ask. Factoring is the conversion of a company s commercial accounts receivable into immediate cash by selling those accounts at a discount. With factoring you can get 70 to 80 of an invoice s face value wire transferred...

It seems like only yesterday when Direct-to-Consumer Advertising DTCA of prescription drugs didn t exist. Let s take a look at the history of this practice and see if we can explain how this all came about. The times just weren t right. But in 1981, a few drug companies made small forays into this unchartered territory. The reaction of the Food and Drug Administration FDA was to impose a moratorium on all DTCA so it could research the issue. After a few years, the moratorium was lifted, but essentially it only allowed print advertising in magazines and the like. But it took 14 more years before the FDA issued rules on how to undertake TV advertising. The answer is in the fine print - the fine print in this case being the package insert or the full prescribing information you know, that little folded up piece of paper that comes in drug boxes and magically opens into...